May 10, 2023
Rebranding Strategy for Small Business
COG Strategy’s rebranding strategy is done to make a company’s image more appealing to its target market while also being more effective and relevant.
May 10, 2023
COG Strategy’s rebranding strategy is done to make a company’s image more appealing to its target market while also being more effective and relevant.
February 8, 2023
Brand strategy is a long-term plan for the growth and management of a small businesses plan. COG Strategy provides a guide on brand strategy.
August 29, 2020
Since the start of the coronavirus pandemic, no doubt you’ve been keeping a close eye on how audiences around the world are turning to platforms like YouTube and Zoom etc.
All of the ways people are using online video to fulfil timely needs, whether it’s to cope with social isolation, replicate essential services, indulge their passions, or simply find community – is front and centre for many right now.
August 22, 2020
Let’s aim for better things in 2021, let’s aim for Business Survival and Sustainability. There’s an opportunity in this rubbish-of-a-year 2020. This year has largely sucked right? For many businesses it’s been torture and for families and individuals it’s been a horror show. Though it won’t be like this forever. (Cue 2021) Don’t squander the […]
June 24, 2017
So many business owners don’t believe that brand is an important element to consider – we don’t agree, and here is why. As great as you think your product is, there are thousands out there who are selling either the same thing or a different product that can give the same result. And if your […]
January 24, 2016
The old school reactions of downsizing activities in a slowing economy may not always be the best move. With our current knowledge and technology, experts recommend increasing your marketing with new strategies to fit the climate. Remember, marketing is an investment for future business and sales growth – you only get if you put in. […]