A key responsibility I have is to reaffirm business owners that you can easily be distracted from what actually works. What will always work are real conversations with people, like the chat I had with old mate in the surf.
A startup or even a well-established business can use these 10 key elements in a great digital strategy that can boost the digital marketing effectiveness and ROI of any company.
Ultra Violet “communicates originality, ingenuity and visionary thinking” – BOOM! Just like COG Strategy.
So many business owners don’t believe that brand is an important element to consider – we don’t agree, and here is why. As great as you think your product is, there are thousands out there who are selling either the same thing or a different product that can give the same result. And if your […]
COG Strategy has moved! Still in Cronulla, just up the road. Though we’re only a stones throw from our previous office, simply change the 44 to 11.
What we really get a kick out of at COG Branding is when we get to work with businesses that are lost in the woods with their brand but don’t have the resources to find their way out.
There is a common misconception that is causing small businesses to throw money down the toilet. ”I don’t know what I’m doing wrong, but I can’t get the sales in the door. I‘ve just spent $x on advertising, but I haven’t had any responses.” Does this sound familiar? We receive many phone calls from small […]
The old school reactions of downsizing activities in a slowing economy may not always be the best move. With our current knowledge and technology, experts recommend increasing your marketing with new strategies to fit the climate. Remember, marketing is an investment for future business and sales growth – you only get if you put in. […]
Feeling the crunch? As the sharp decline in economic growth hits most of the developed world and government bailouts attempt to ease tension, the smart and the entrepreneurial are sitting quietly, about to make their next move. The slowing global economy can actually present many opportunities if you know how to spot them, but winning […]
COG Strategy on Linked In
COG Strategy COG Strategy specialises in delivering our digital suite as Business Strategy, Brand Strategy, Digital Strategy, Campaign Strategy, Ideation, Research, trend and Insight services. Now with the support of the broader COG Branding Group, COG Strategy is proudly now focused purely on delivering advanced and dynamic strategy products and services for our existing clients […]
Welcome to COG Strategy COG Strategy offers a full digital development and online service suite covering the key areas of Websites & CMS, eCommerce & Payment, Mobile & Tablets, Digital Content, Digital Marketing, Web Applications. Our Sydney Digital Agency has evolved into an individual company (formerly COG360). While the management of the business has been updated, the full service […]