Business Growth, Sustainability and Survival

Let’s aim for better things in 2021, let’s aim for Business Survival and Sustainability. There’s an opportunity in this rubbish-of-a-year 2020. This year has largely sucked right? For many businesses it’s been torture and for families and individuals it’s been a horror show. Though it won’t be like this forever. (Cue 2021) Don’t squander the […]

Brand Marketing Strategy

August 22, 2020

Let’s aim for better things in 2021, let’s aim for Business Survival and Sustainability.

There’s an opportunity in this rubbish-of-a-year 2020.

This year has largely sucked right?

For many businesses it’s been torture and for families and individuals it’s been a horror show.

Though it won’t be like this forever. (Cue 2021)

Don’t squander the rest of 2020 and eat worms – get busy.

But be smart about it.

Don’t start blowing Morrisons Job Keeper Seeker on Google Ads or IG Reels.

Our idea is that when you invest in your brand offer, you’ll begin to make what you do that little bit more desired and valuable (and looking at the long play sustainable – God knows we’re all going to be in this for the longggggg play now right?!)

This means highlighting where the value is for your customers and clients within your products and services.

When you Build Brand you begin to Support Sustainable Business Growth.

Think deeply about how you business is positioned in the market, and how your offer stacks up against your competitors and how it’s going to achieve growth (or break even at least) in 2021.

Then, be true to yourself – how much effort do you really put towards strategic thinking, planning and business structure?

It’s hard.

Spending money on some quick clicks is way easier. But just because it’s easier doesn’t mean you should be doing it.

Because if it is, than everyone would do it.

And they do.

So be clever, try something different and use 2020 as a runway for refreshed thought.

T R Y   S L O W I N G   I T   D O W N…

Start thinking, strategising, brand planning.

Thinking as far ahead as March 2021.

Then, EXECUTE next year.

We’re brand professionals that pursue this philosophy with all our clients.

It’s more than design and websites, much more.

It’s about business survival, growth and sustainability.

News

Previous
Current / Total
Next